Another example is Bengaluru’s Floh, which doesn’t consider itself a dating service, because it caters to men and women in the age group of 25-35 years who join the platform with a more “serious intent” of finding a spouse, explained CEO Siddharth Mangharam.Floh allows people to subscribe to the platform, meet prospective partners online, as well as offline at events organised exclusively for members.“We really don’t keep tabs on other companies,” the spokesperson said.Around 7.8 million UK adults used online dating sites in 2016, up from just 100,000 in 2000.“The Indian society is fast transforming and online dating is increasingly becoming acceptable,” Helion’s Ritesh Banglani told Business Standard newspaper.This year has already seen several other dating apps raise funds.The one-year-old company had some 150,000 active daily users.
A new report by the National Fraud Intelligence Bureau has found that last year, singles were conned out of £39 million by fraudsters they’d met on dating sites and apps.
“Now dating apps have become mainstream,” Sumesh Menon, CEO and co-founder of Woo, a Gurgaon-headquartered dating app, told Quartz.
“Just like e-commerce sites, now there are celebrities throwing their weight behind the dating space.
In March 2015, Truly Madly raised .7 million (Rs35 crore) from Helion Venture Partners and Kae Capital.
Woo, on the other hand, is backed by Matrix Partners, Omidyar Network and mobile technology company, U2opia.